Communications Coordinator

Position: Communications Coordinator, Full-time, Permanent
Closing Date: May 31st 3pm
Location: Charlottetown, PEI
Salary: $60,000 – $70,000 annually 
Includes: Vacation, Health Benefits and Pension 

Download PDF of Job Posting

Organizational Description:

L’nuey supports the Epekwitk Assembly of Councils (the full Abegweit and Lennox Island Band Councils) in the negotiation, consultation, and governance development work of the leadership. L’nuey works with the leadership and engages the Mi’kmaq of PEI on the protection and implementation of the collective Aboriginal and Treaty Rights of Epekwitnewaq Mi’kmaq.

Position Summary:

The Communications Coordinator supports the development and implementation of L’nuey’s communications strategy across digital, public-facing, and internal channels. Working under the direction of the Director of Governance and Communications, this role is responsible for day-to-day communications functions including content creation, social media management, website maintenance, media relations, and coordination with contracted marketing and design partners. The Communications Coordinator serves as the primary media contact in the absence of the Director, and plays a key role in ensuring that L’nuey’s messaging is consistent, culturally appropriate, and reflective of Mi’kmaw rights and governance priorities.

Duties and Responsibilities :

Strategic Communications 

  • Support the development and implementation of strategic communications plans to advance L’nuey’s priorities and public profile 
  • Develop and maintain key message frameworks for use across various communication situations 
  • Ensure consistent, culturally appropriate branding and messaging across all public-facing materials and platforms 

Media Relations 

  • Draft news releases, media advisories, and statements on behalf of L’nuey 
  • Serve as the primary media contact in the absence of the Director of Governance and Communications 
  • Monitor media coverage of L’nuey, Mi’kmaw rights, and related issues, and flag relevant stories to leadership 
  • Coordinate media logistics for announcements, events, and press opportunities 

Marketing & Public Outreach 

  • Plan and execute digital, print, and broadcast marketing campaigns to promote L’nuey’s initiatives 
  • Develop materials to enhance public understanding of Mi’kmaw rights and Parks Canada co-management agreements 
  • Liaise with the contracted marketing agency to ensure consistent communication and strategic direction for campaigns and assets 
  • Liaise with the contracted graphic designer to ensure consistent development of assets for social media, the website, and public-facing materials 

Digital & Content Management 

  • Oversee L’nuey’s social media channels, ensuring consistent, timely, and engaging messaging across all platforms 
  • Coordinate with the marketing agency and graphic designer to develop multimedia materials, including videos, infographics, and storytelling pieces that promote awareness of Mi’kmaw rights, governance, and co-management 
  • Maintain and update the L’nuey website with news, reports, and educational content aligned with organizational goals 
  • Monitor engagement and campaign performance analytics to refine digital strategies 

Internal Communications 

  • Develop internal information-sharing processes, announcements, and resources to keep staff informed and engaged 
  • Ensure staff are equipped with up-to-date messaging and communication guidelines 

Information & Document Management 

  • Maintain a repository of media coverage, news releases, and communications materials including campaign videos, social media assets, and print materials 
  • Manage storage of documents, both digital and printed 
  • Manage and maintain communications assets such as cameras and signage 
  • Ensure sensitive communications and documents are managed securely and appropriately 
  • Ability to manage multiple projects and deadlines in a fast-paced environment 
  • High level of discretion and sound judgment in handling sensitive and confidential information 

Qualifications:

We recognize that skills and knowledge are developed in many ways — through formal education, work, volunteer roles, and community involvement. We encourage applications from individuals with a broad range of backgrounds. The ideal candidate will demonstrate many of the following: 

  • Post-secondary degree or diploma in communications, public relations, journalism, or a related field 
  • Demonstrated experience in social media management and digital marketing, including content creation and analytics 
  • Experience drafting news releases, media advisories, or other media communications 
  • Proficiency in graphic design and multimedia tools (such as Canva, Adobe Creative Suite, or equivalent) 
  • Strong written and verbal communication skills with the ability to adapt tone and messaging for diverse audiences 

If your experience looks different from what’s listed but you believe you’d be a good fit, we encourage you to apply.

Additional Qualifications (Helpful but not required):

  • Familiarity with Mi’kmaw history, treaty rights, or co-management frameworks is an asset; L’nuey is committed to supporting the successful candidate in building this knowledge 
  • Experience with website content management systems (CMS) is an asset 
  • Experience in event coordination or public representation is an asset 

Conditions of Employment:

  • Valid driver’s license, insurance and access to a reliable vehicle (in-province travel required).
  • Provide a Criminal Record Check.
  • Potential for occasional work on evenings or weekends.

Application:

L’nuey hires based on merit and is committed to employment equity. We encourage all qualified persons to apply; however, qualified Aboriginal applicants will be given priority in accordance with the Aboriginal Employment Preference policy of the Canadian Human Rights Commission. 

We thank all applicants for their interest, however only those selected for interviews will be contacted. Please apply below or forward your resumé and cover letter to apply@lnuey.ca by 3PM on May 31st 2026. Positions are subject to final budgetary approval. 

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    © L’nuey 2026. All Rights Reserved.

    ‘How We Say Home’ Contest Rules

    1. The contest is open to all persons who reside in Prince Edward Island and are eighteen (18) years of age or older except for employees of L’nuey, their immediate families, cohabitants, agents or contractors.
    2. To enter the giveaway, submit your full name, phone number and email address on the form at lnuey.ca/howwesayhome, and answer the question as stated in the field provided.
    3. Contest begins on November 6, 2023 at 12:00:00 a.m. AST and ends on March 4, 2024 at 11:59:59 p.m. AST
    4. The prize consists of:
      • Basket by master basket weaver, Keptin Jimmy Bernard
      • L’nuey blanket
      • L’nuey Toque
      • $200 grocery gift card
    5. Prize winner will be selected via a random draw on March 12, 2024.
    6. L’nuey will contact the Prize winner through the email address provided on the contest entry form. If it is not possible within a 48 hour period to contact the Prize winner, L’nuey will disqualify that Entry and randomly select another Entry as the winner. Once the winner is successfully contacted, they will be required to answer a skill-testing question to be verified.
    7. Once verified, the Prize winner must make arrangements with L’nuey to pick up their prize.
    8. The Prize must be accepted as described and may not be transferred to another person prior to being awarded. L’nuey retains the right to replace the Prize with a different prize of equal or greater value if the original prize becomes unavailable for reasons beyond L’nuey’s control.
    9. The name of the winner upon receiving their Prize will be posted on L’nuey’s website, as well as shared on their social channels.
    10. L’nuey reserves the right to cancel, modify or suspend the Contest without notice, for any reason, including if they are not capable of running as planned or the Contest is adversely affected by computer virus, fraud, technical failures or other causes beyond its control.
    11. All Contestants agree to be bound by the rules of the Contest and release L’nuey and all parties associated with the Contest from any liability with respect to this Contest or any prize.
    12. All decisions by L’nuey with regard to all aspects of this Contest are final.

    ‘Definition of Home’ Contest Rules

    1. The contest is open to all persons who reside in Prince Edward Island and are eighteen (18) years of age or older except for employees of L’nuey, their immediate families, cohabitants, agents or contractors.
    2. To enter the giveaway, submit your full name, phone number and email address on the form at lnuey.ca/ourhome, and answer the question as stated in the field provided.
    3. Contest begins on July 17, 2023 at 12:00:00 a.m. AST and ends on September 30, 2023 at 11:59:59 p.m. AST
    4. The prize consists of:
      • Basket by master basket weaver, Keptin Jimmy Bernard
      • L’nuey blanket
      • L’nuey Toque
      • $200 grocery gift card
    5. Prize winner will be selected via a random draw on October 6, 2023.
    6. L’nuey will contact the Prize winner through the email address provided on the contest entry form. If it is not possible within a 48 hour period to contact the Prize winner, L’nuey will disqualify that Entry and randomly select another Entry as the winner. Once the winner is successfully contacted, they will be required to answer a skill-testing question to be verified.
    7. Once verified, the Prize winner must make arrangements with L’nuey to pick up their prize.
    8. The Prize must be accepted as described and may not be transferred to another person prior to being awarded. L’nuey retains the right to replace the Prize with a different prize of equal or greater value if the original prize becomes unavailable for reasons beyond L’nuey’s control.
    9. The name of the winner upon receiving their Prize will be posted on L’nuey’s website, as well as shared on their social channels.
    10. L’nuey reserves the right to cancel, modify or suspend the Contest without notice, for any reason, including if they are not capable of running as planned or the Contest is adversely affected by computer virus, fraud, technical failures or other causes beyond its control.
    11. All Contestants agree to be bound by the rules of the Contest and release L’nuey and all parties associated with the Contest from any liability with respect to this Contest or any prize.
    12. All decisions by L’nuey with regard to all aspects of this Contest are final.

    ‘Shaping the Epekwitk of Tomorrow’ Contest Rules

    1. The contest is open to all Mi’kmaq who reside in Prince Edward Island and are eighteen (18) years of age or older except for employees of L’nuey, their immediate families, cohabitants, agents or contractors.
    2. To enter the giveaway, submit your full name, phone number and email address on the form at lnuey.ca/progress, and answer the question as stated in the field provided.
    3. Contest begins on January 23, 2022 at 12:00:00 a.m. AST and ends on April 30, 2023 at 11:59:59 p.m. AST
    4. The prize consists of:
      • Basket by master basket weaver, Keptin Jimmy Bernard
      • L’nuey blanket
      • L’nuey Toque
      • $200 grocery gift card
    5. Prize winner will be selected via a random draw on May 8, 2023.
    6. L’nuey will contact the Prize winner through the email address provided on the contest entry form. If it is not possible within a 48 hour period to contact the Prize winner, L’nuey will disqualify that Entry and randomly select another Entry as the winner. Once the winner is successfully contacted, they will be required to answer a skill-testing question to be verified.
    7. Once verified, the Prize winner must make arrangements with L’nuey to pick up their prize.
    8. The Prize must be accepted as described and may not be transferred to another person prior to being awarded. L’nuey retains the right to replace the Prize with a different prize of equal or greater value if the original prize becomes unavailable for reasons beyond L’nuey’s control.
    9. The name of the winner upon receiving their Prize will be posted on L’nuey’s website, as well as shared on their social channels.
    10. L’nuey reserves the right to cancel, modify or suspend the Contest without notice, for any reason, including if they are not capable of running as planned or the Contest is adversely affected by computer virus, fraud, technical failures or other causes beyond its control.
    11. All Contestants agree to be bound by the rules of the Contest and release L’nuey and all parties associated with the Contest from any liability with respect to this Contest or any prize.
    12. All decisions by L’nuey with regard to all aspects of this Contest are final.

    ‘Connected by Home’ Contest Rules

    1. The contest is open to all persons who reside in Prince Edward Island and are eighteen (18) years of age or older except for employees of L’nuey, their immediate families, cohabitants, agents or contractors.
    2. To enter the giveaway, submit your full name, phone number and email address on the form at lnuey.ca/connected, and answer the question as stated in the field provided.
    3. Contest begins on December 12, 2022 at 12:00:00 a.m. AST and ends on January 31, 2023 at 11:59:59 p.m. AST
    4. The prize consists of:
      • Basket by master basket weaver, Keptin Jimmy Bernard
      • L’nuey blanket
      • L’nuey Toque
      • $200 grocery gift card
    5. Prize winner will be selected via a random draw on February 6, 2023.
    6. L’nuey will contact the Prize winner through the email address provided on the contest entry form. If it is not possible within a 48 hour period to contact the Prize winner, L’nuey will disqualify that Entry and randomly select another Entry as the winner. Once the winner is successfully contacted, they will be required to answer a skill-testing question to be verified.
    7. Once verified, the Prize winner must make arrangements with L’nuey to pick up their prize.
    8. The Prize must be accepted as described and may not be transferred to another person prior to being awarded. L’nuey retains the right to replace the Prize with a different prize of equal or greater value if the original prize becomes unavailable for reasons beyond L’nuey’s control.
    9. The name of the winner upon receiving their Prize will be posted on L’nuey’s website, as well as shared on their social channels.
    10. L’nuey reserves the right to cancel, modify or suspend the Contest without notice, for any reason, including if they are not capable of running as planned or the Contest is adversely affected by computer virus, fraud, technical failures or other causes beyond its control.
    11. All Contestants agree to be bound by the rules of the Contest and release L’nuey and all parties associated with the Contest from any liability with respect to this Contest or any prize.
    12. All decisions by L’nuey with regard to all aspects of this Contest are final.

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